Public Sector
United States Securities and Exchange Commission
The U.S. Securities and Exchange Commission (SEC) operates an on-site employee store offering branded apparel, accessories, and promotional items.
The Brief
The U.S. Securities and Exchange Commission (SEC) operates an on-site employee store offering branded apparel, accessories, and promotional items. As a federal agency with strict brand standards, every product must be high-quality, on-brand, and consistent across categories.
Marked Promo partnered with the SEC to curate a refined product offering, manage brand adherence, and deliver goods on tight timelines for internal distribution.
The Challenge
- Short Timelines: Finalized items needed to be produced and delivered by predetermined in-hands dates.
- Wide Range of Product Needs: The employee store required diverse items such as apparel, office accessories, drinkware, bags, and more.
- Strict Brand Standards: The SEC’s established identity and guidelines demanded precise adherence in colors, imprint methods, and product categories.
- Price & Color Requirements: Each product type had specific budget ranges and preferred shades to match the SEC’s brand palette.
Our Solution
Product Research and Curation
- Conducted extensive product research based on the SEC’s initial requirements.
- Identified multiple curated options for each category, considering:
- SEC-approved colorways
- Target price points
- Durability and employee appeal
- Streamlined choices so the SEC team could quickly evaluate and approve without heavy lifting.
Brand Alignment
- Ensured every selected item met SEC brand guidelines for color, logo placement, and sizing.
- Provided mockups and revisions to guarantee complete alignment before production.
In-House Production and Fullfilment
- Once the SEC finalized product selections, our in-house production team quickly branded each item to spec.
- Met all required in-hands dates, ensuring products were available for store restocking and employee purchase timelines.
Our Impact
- A Streamlined Experience: Marked Promo handled the research, selection, artwork, production, and delivery, removing burden from SEC staff.
- Elevated Employee Store Offering: Staff gained access to a broader, better-curated assortment of high-quality SEC-branded products.
- Brand Integrity Maintained: Every product matched federal agency branding standards with precision.
- Fast Turnaround, Every Time: Items were produced on schedule to support ongoing store needs.
Key Takeaways
- Expertise in product curation for large organizations
- Access to thousands of customizable branded items
- Commitment to on-brand execution for strict identity guidelines
- Consistent on-time delivery for restocks and new product launches
- Full-service support that makes the process effortless for the customer
